Wabash, IN – James Lawrence, endurance sports legend and multiple Guinness World Record holder, will ride in the 2016 Dam to Dam (D2D) Wabash County Century Ride presented by Parkview Wabash Hospital on September 11 in Wabash, IN. In 2015, Lawrence completed 50 Ironman distance triathlons in 50 states over 50 consecutive days.
“I rode with James last year when he was completing his Ironman Triathlon distance in Indiana and also his final Ironman in his home state of Utah,” stated Adam Stakeman, D2D committee member & Ironman athlete. “I was inspired by his 50-50-50 journey and his dedication to the sport as well as his desire to educate and encourage our youth to live healthy and active lives. I continued to follow James’ story even after his last Ironman in July 2015 and knew he was spreading his message across the country. When the D2D committee discussed unique additions to this year’s event, I agreed to reach out to James to see if he was interested. His answer was ‘yes’.”
In addition to pedaling his way around Wabash County for the ride on Sunday, the Iron Cowboy will offer a free presentation regarding his athletic accomplishments and mission to encourage healthy lifestyles to the public on September 10 at 7:00 p.m. at the Honeywell Center.
Widely recognized as the ‘Iron Cowboy,’ Lawrence has set his sights on combating childhood obesity. “My goal is simply to inspire others to challenge themselves and to be more active. Together with the Jamie Oliver Food Foundation we can all be part of the movement to fight obesity,” states Lawrence on the Iron Cowboy website.
“The addition of James’ participation in this year’s event will inevitably appeal to an even larger audience, specifically triathlon enthusiasts,” stated Christine Flohr, director of tourism for Wabash County. “Special financial support for hosting James comes from INGUARD and we couldn’t be more grateful.”